Brand Language Asset Management

Wherever you are, whatever the language, your brand's voice stays strong and resonates

At a glance

When to request it

What is Brand Language Asset Management?

Brand Language Asset Management involves the creation, organisation, and maintenance of all language-related assets for your brand. This includes glossaries, style guides, and translation memories, ensuring that your brand’s voice remains consistent and effective across all languages and regions.

Why Should You Use Brand Language Asset Management?

In today’s global market, maintaining a consistent brand voice is crucial. Effective brand language management ensures that your content is not only translated accurately but also resonates with local audiences. This leads to increased brand loyalty, better customer engagement, and ultimately, higher sales.

Example

We teamed up with a regional trade team for ASOS to better connect with local buyers. Our tone of voice report analysed competitors and their communication styles, offering insights into ASOS’s perception in the region. We provided actionable recommendations, from adapting our tone of voice across channels to localizing the style feed and targeting key marketing moments.

ASOS Case Study 2: Woman with pink eyeshadow

Why Managed Language?

Our team of experts specializes in brand language management and localization. We work closely with you to understand your brand and ensure that your message is conveyed accurately and effectively in every market. Our tailored approach and extensive experience make us the ideal partner for your global communication needs.

Reach out to our team to reach for a free consultation

Working with us

Dedicated Project Manager
You’ll be assigned an experienced Project Manager who will liaise between you and our linguistic team to ensure a smooth process.
Curated writing team
A team of skilled, specialised, and trusted writers will be carefully selected to take care of your content needs. You can communicate with them directly or leave it to us.
In-depth research
PMs and Linguists will learn about you, your brand and current trends to achieve the most accurate result possible.
Workflow integration
Tech integration
We offer an array of Tech solutions, including options to integrate with your systems. Check our Software and Technology section under Services.
Right the first time
We over-prepare to get your requests right the first time, but in case you need us to address any concerns, we always include two rounds of amends.